The InBuyer Experience
Take part in InBuyer Tourism, the digital B2B event that connects Italian tourism companies with international buyers.
This matchmaking session brings together selected Italian businesses offering a wide range of tourism services, including cultural tourism, food & wine experiences, wellness and sustainable travel, with international buyers seeking new partnerships and collaborations.
Through one-to-one online meetings, buyers can discover Italy’s diverse tourism offerings, while Italian companies can showcase their services, expertise and unique local experiences.
Meetings can be requested directly both by Italian companies or international buyers based on the information they shared on their profiles. This gives both parties the opportunity to arrange mutually beneficial meetings, which might lead to valuable discussions and an exchange of information, with the aim of fostering concrete business outcomes.
Participating is simple:
- Create your user account and company profile
- Starting 5/7 days before the event, you will be able to explore the participating companies.
Find Trusted Partners
InBuyer Tourism is a unique opportunity to meet reliable international buyers and commercial partners interested in Italy’s rich tourism offerings.
For Italian companies, it’s an opportunity to connect with qualified buyers seeking authentic, high-quality travel experiences.
For international buyers, it’s the perfect opportunity to source new destinations, services and experiences that align with market demands for sustainable and premium tourism.
Each participant is carefully selected to ensure professionalism and relevance.
This targeted matching process creates a high-value environment where long-term, trust-based partnerships can be built within the tourism sector.
Eligible Product Categories
Check the list of eligible product categories that focus on focuses on the most relevant and requested segments of the tourism industry and experiential travel.
Italian companies offering services in these categories are invited to apply, while international buyers can explore a curated selection of Italian providers.